StarCite acquired by Active Network


 

Deal Synopsis

StarCite was acquired by Active Network (NYSE: ACTV) for $51 million on January 10, 2012.

 

Seller Details

StarCite, a provider of on-demand global meeting management services, provides a technology platform that simplifies meeting and event planning for corporations, hotels, venues, and meeting suppliers worldwide.

 

Buyer Details

Active Network is a global marketplace for activities and events that connects participants and activity organizers while offering actionable business intelligence through data solutions and an insights platform. The company offers event organizers advanced SaaS technology that streamlines the administration of activities and events. It also offers marketing access through integrated marketing and consumer promotions that develop authentic relationships between brands and active consumers. The company was founded in 1999 and is headquartered in Dallas, Texas.

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