Sierra Interactive acquired by Alpine Software Group
Deal Synopsis
The company was purchased by Alpine Software Group (ASG), a leading private equity firm investing in enterprise software businesses. ASG will bring in experienced, world-class talent to drive operations and play an active role in identifying M&A opportunities to drive further growth and expansion. Press Release.
Seller Details
Sierra Interactive is a developer of residential real estate software and services for agents, teams and brokers in the U.S. and Canada focusing on lead generation and management solutions. Founded in 2007 by Ben Peskoe, Sierra serves over 20,000 users with an efficient, easy-to-use CRM and IDX content management platform.
Buyer Details
ASG, backed by Alpine Investors, is an owner and operator of vertical SaaS companies in the United States. The company operates as a fast growing software business that buys, builds, and operates market-leading vertical SaaS companies by incorporating exceptional talent, deep data analytics, and a market-tested software playbook to uplift a company's efficiency to the next level.